[et_pb_section fb_built=”1″ _builder_version=”4.9.4″ _module_preset=”default” da_disable_devices=”off|off|off” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.9.4″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.4″ _module_preset=”default”][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]<\/p>\n
The business case is a document that allows you to justify your project. This document exposes the reasons why an organization should invest its resources in a certain project and what are the specific benefits that will be obtained from it.<\/p>\n
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Here is the step by step to structure a business case<\/p>\n
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Understanding the strategic, competitive and market context in which the company operates is essential to ensure that a business case is successful and the project is approved.<\/p>\n
Knowing this context, the project can be formulated in terms of the contribution it makes to the strategic objectives, becoming<\/span> more competitive or to increasing<\/span> market share.<\/p>\n A project thus formulated will always be well received by the company.<\/p>\n If your company is ruled by government regulations and is not complying or there is a risk of not complying with these rules, the approval of a project that allows this, will be done even if it does not report benefits to the organization.<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]<\/p>\n Understanding this is very important to the business case.<\/p>\n If the company is going through a good time and there are many resources, the probability that a high-cost project will be approved (including return in the medium or long term) is higher than the cases where there are fewer resources, a situation in which the choice would be lower-cost projects and faster return.<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]<\/p>\n If your project positively impacts the performance of the company, it is very possible that the company is willing to invest in it.<\/p>\n Projects that improve the efficiency and effectiveness of processes have a good chance of being approved.<\/p>\n Identify and describe how your project contributes to the company in this regard.<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]<\/p>\n You are ready to assemble the pieces. Prepare the business case with the following content:<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]<\/p>\n Author:<\/b> Juan David Casta\u00f1eda S\u00e1nchez<\/p>\n \n About the Author:<\/b><\/p>\n Mr. Casta\u00f1eda is an Electrical Engineer from the National University of Colombia and a Business Specialist from the ICESI University. He has more than twenty years of experience in structuring, selecting suppliers, contracting and managing projects in public sector entities and private companies in Colombia, Bolivia, Brazil, Ecuador, Panama, Peru and Venezuela.<\/p>\n \n For more information please email: info@gprycon.com<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.9.10″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.10″ _module_preset=”default”][et_pb_code _builder_version=”4.9.10″ _module_preset=”default” hover_enabled=”0″ sticky_enabled=”0″]STEP 2: Understand the internal context the company is living in.
\n<\/strong><\/h2>\nSTEP 3: Indicate how the project improves the performance of the company
\n<\/strong><\/h2>\nSTEP 4: Identify the tangible and intangible benefits of the project for the company.
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STEP 5: Create the business case
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